Outdoor laser tag business plan | How to open outdoor laser tag business?

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OUTDOOR LASER TAG BUSINESS

Here are some key facts about the outdoor laser tag business:

How much investment is needed to start an outdoor laser tag business?

The initial investment starts at $12,000. This amount may be higher depending on the money spent on the rent/purchase of land.

What is the payback period for initial investments?

The payback on initial investments can take up to 9 months, taking into account employees’ salaries, rent of location, and other expense items.

What is the average check from one event?

In the USA, the average check from one event ranges between $400-600. Profits can grow exponentially by creating more playgrounds.

What is the duration of the game?

The average duration of an event is 1-2 hours. Players can enjoy several rounds from 10 to 30 minutes, depending on the scenario.

AGE OF PLAYERS FOR OUTDOOR LASER TAG

  • UP TO 18 YEARS OLD - 27%
  • 18-49 YEARS OLD - 47%
  • 50+ YEARS OLD - 26%

REQUIREMENTS

Here are some key facts about the outdoor laser tag business:

1. WHAT DO YOU NEED?

  • Playground: The land on which the playground is equipped or where there are natural shelters, including a place to store equipment and a waiting area;
  • Outdoor laser tag equipment: This type of equipment must be the most reliable and durable so that it’s capable of withstanding outside conditions. The equipment must be in top conditions so that players of all ages can have an enjoyable experience;
  • Staff: To conduct the game, there must be one instructor for each site.

2. HOW MANY SQUARE FEED DO YOU NEED?

Over 200 square meters of land area are needed to open an outdoor laser tag club. The larger the area, the more playgrounds you can equip. For shelter areas, you can use a variety of wood or metal structures. Many prefer inflatable bunkers since they make it easy to design and equip the playground. The mobility of inflatable structures makes it easy to change the location of shelters if there is a need to prepare the site for different scenarios.

OUTDOOR LASER TAG EQUIPMENT

Here are some key facts about the outdoor laser tag business

We use NETRONIC game kits, which provide an exclusive suite of solutions for game arenas, such as:

  • The Battle Royale game mode, which is the most popular scenario in 2020;
  • Impulse recoil simulation, which delights both adults and children;
  • Bright OLED display showing up to 30 game indicators;
  • The FALCON case which is made of shockproof materials, withstanding drops, bumps, and even the weight of a car;
  • The most lightweight dressing gear in the industry, which provides comfort even when players use it for a long period of time.

STAFF

THE MAIN STAFF INCLUDES:ADDITIONAL STAFF:
  • The administrator: consults clients, places orders, and maintains arena schedules and the customer base;
  • The instructor: is in charge of greeting and engaging with clients, supplying equipment, running games, and receiving the equipment after the game;
  • The cleaner: is the person in charge of cleaning the field of the laser tag center.
  • Marketer: In charge of customer search, engagement, and acquisition. In addition, the marketer is in charge of maintaining sites and pages on social media networks as well as the design and placement of advertising;
  • Sales Manager: Responsible for the nurturing of warm and cold sales, searching for customers, carrying out customer acquisition strategies, and putting together commercial offers and presentations.

INTEGRATING

WHAT BUSINESS CAN AN OUTDOOR LASER TAG INTEGRATE WITH?

The outdoor laser tag business integrates perfectly with the following entertainment activities: paintball, airsoft, nerf, archery tag, etc. If you already have one of these types of businesses, laser tag will be the perfect addition to it.

BENEFITS OF INTEGRATING LASER TAG INTO OTHER BUSINESS:

  • With ready-made playgrounds in place from your other business, you already have a head start with available land where you can equip and set up a laser tag space to conduct games;
  • The Lasertag.net software is easy to get started with and learn, so you can easily and quickly train your staff;
  • Raising the average check;
  • By adding to the entertainment offerings of your business, you give your clients a more well-rounded and exciting experience.
    Attracting new types of visitors.

START YOUR OUTDOOR LASER TAG BUSINESS!

By partnering with Lasertag.Net, we guarantee a smooth and easy road to set in motion your outdoor laser tag business. We will provide you with the following:

  • HIGH-TECH LASER TAG EQUIPMENT, WHICH WILL BECOME THE HALLMARK OF YOUR LASER TAG CLUB;
  • A BUSINESS PLAN DEVELOPED ON THE BASIS OF MORE THAN 100 ARENAS FROM AROUND THE WORLD;
  • INDIVIDUAL CALCULATION OF RETURN ON INVESTMENT (ROI);
  • JOB DESCRIPTIONS THAT ALLOW YOU TO QUICKLY BUILD THE CORRECT EMPLOYEES’ WORK PROFILES.

Ready to start your business with Lasertag.Net? Request a free consultation today!